ACSO webinars are 60-to-90-minute online workshops or presentations covering an array of topics from fundraising to development to governance. Webinars are FREE for ACSO Members and $30 for Not-Yet-Members.
Government Relations Fundamentals for Orchestras
Presenters: Laura Bergmann, Associate Director of Advocacy and Community Engagement, San Francisco Symphony; Leni Boorstin, Former Senior Advisor, External Engagement, Los Angeles Philharmonic; Marni Cook, Sr. Director, Advocacy, Community Engagement & Volunteer Services, San Francisco Symphony
DATE TBD (This webinar was originally scheduled for December 11th, 2024. We are working on rescheduling and will have more information soon).
Your 2024-25 season is underway. Have you invited your mayor, city council member, or county supervisor to attend a concert or an education program? Have you asked your senator or assemblymember to say a few words from stage?
If not, then this is the perfect time to start developing a government relations plan at your orchestra. Just like you do with your donors, you must continually work at building mutually beneficial relationships with your elected officials and government agencies.
Yes, they are often the decision-makers when it comes to public funding for the arts, and we all want more government grants. But there are so many other ways that elected officials can and should support orchestras.
Regardless of your ask, government relations is about establishing relationships with elected and un-elected government officials, and educating them about the role your orchestra can play in helping the government meet its policy objectives.
Whether you’re seasoned at government relations or new to the work, this interactive webinar offers actionable strategies and real-world examples to enhance your orchestra's efforts.
About Laura Bergmann:
Active in both the classical and popular music sectors, Laura Bergmann (she/her) is Associate Director of Advocacy and Community Engagement at the San Francisco Symphony. With more than a decade of experience in arts administration, in her current role, Laura manages government relations, advocacy strategies and coalition growth in the arts and culture space, as well as dynamic community-building initiatives that center the needs of local populations. A Bay Area native, Laura is a member of the critically acclaimed baroque pop band The Family Crest and holds a B.M. from the San Francisco Conservatory of Music and an M.M. from USC.
About Leni Boorstin:
Leni Boorstin’s career centered on her more than 40-year’s with the Los Angeles Philharmonic. During her tenure, she was responsible for community programs and government relations initiatives. Her guidance assured community engagement with the opening of Walt Disney Concert Hall and the arrival of Gustavo Dudamel to L.A. She identified and developed partnerships that resulted in the LA Phil’s expansive Youth Orchestra LA (YOLA) program. Ms. Boorstin served four Mayors as the City of L.A.’s Human Relation Commissioner. She is a founding member and Chair Emeritus of Arts for LA and served on LA County’s Cultural Equity and Inclusion Committee. Leni is a peer counselor for Empower Work.
About Marni Cook:
Marni Cook joined the San Francisco Symphony’s senior management team in January 2017. In her role as Sr. Director of Advocacy, Community Engagement and Volunteer Services, Cook oversees the Symphony’s strategic programs with community and political leaders, including the implementation of community engagement initiatives, and driving forward the Symphony’s and the SF Arts Alliance advocacy efforts. For the past fourteen years, Cook has served as Director of the Volunteer Council, composed of over 1,000 volunteers; a leadership volunteer board of 40 members, seven volunteer leagues and twelve areas of service and education volunteers at the San Francisco Symphony. Throughout her Symphony career, Cook has led the design and execution of the organization’s major fundraising, community engagement, and donor cultivation events, including the Opening Night Gala, All San Francisco Concert, Black & White Ball®, Deck the Hall, Deck the Hall Community Day, Lunar New Year Concert & Imperial Dinner, Día de los Muertos Community Concert, MTT 70th Birthday Gala, Symphony Pride and the UCSF Music & Health program. Prior to the Symphony, Cook spent over 15 years in the performing arts and events management fields and holds a BA from the University of North Carolina School of the Arts in Stage Management.